During a press conference:

Vendor : Difficult to use and non-habitual/practice are just some of the reasons why people don’t do this procedure. Our product will solve this.
Vendor : Our product is so easy to use. Literally a plug and play thing. Blah Blah Blah.
Reporter: So how did you solve the reasons?
Vendor : Our product is very user friendly.
Reporter: Yes, you solved the first issue, how about the non-habitual/practice thing?
Vendor : Well, all you have to do is to plug our product and it will do the rest.
Reporter: What if I didn’t plug it? Then your product is useless right?
Vendor : Yes.
Reporter: So you didn’t solve the problem. You simply provided a product.
Vendor : MMM… YES.
Reporter: So how do you address the issue then?
Vendor : I have to check. Let me get back to you on that one.

(Go check before it’s too late. Goodluck!)